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[Chinese shoes Network - Brand Dynamics] in Chinese sportswear market battle, Adidas (stores) (Adidas) are catching up Nike (stores) company (Nike). This production of sports shoes and hoodies German manufacturers said, the fourth quarter sales in China increased by 12%, the annual increase of 27%. Because Reebok (Reebok) brand impairment of 265 million euros, Adidas ? 272 million loss in the fourth quarter of last year (about $ 353 million), in this context, the performance can be described as a bright spot in China. At the same time, US manufacturers Nike sales in China declined, China's domestic sportswear brands are issues continue. Nike "destocking" key Adidas China strategy is to extend beyond the brand shoes and sportswear. Currently, Adidas is restructuring retail stores, each store will allow focus on specific market segments, such as basketball and other sportswear, as well as teen clothing and casual apparel. "there will be no large and universal shop." Adidas Greater China general manager, director of high-Skyline (ColinCurrie) said that the next two years, Adidas will launch subdivision counters in mainland China stores in 7000, provide professional products to attract backpackers and even fashionistas. According to market research firm Euromonitor statistics, in China the scale of 148 billion yuan (23.8 billion US dollars) in the sports apparel market, Adidas currently holds 11.2% of share, accounting for 12.1 percent of Nike. For a long time, Nike Chinese market has been dominant, but in the quarter ended November 30 of last year, Nike Greater China sales fell 12%. 12 at the end of last year, Nike executives said, in an effort to solve the inventory problem, intends to expand the size of existin cheap jordans g stores, create high-end products. Adidas has been digging sportswear manufacturer in Europe and America is the first expansion in China's garment enterprises, but these companies are facing competition from European and American casual apparel retailers. The latter includes the United States, Gap, as well as Spain's Zara brand InditexSA. Meanwhile, the Chinese sports and cultural development is very slow, unable to catch up with the rapid expansion of sports apparel. Sports equipment manufacturers difficult to sell higher-margin apparel and sports equipment in China. In addition, since the 2008 Beijing Olympic Games after ordering too many products, China's domestic sportswear brand stalled in subsequent years. All these explain why the Adidas goods prepared many retail outlets in China, are its NEO brand red stovepipe jeans, fashion cloak and button collar gingham shirt. "respected fashion Adidas in China seems to have tasted the sweetness." Shanghai consulting firm ChinaMarketResearchGroup senior analyst Roy (JamesRoy) said that most Chinese people do not wear sports clothes, they seldom exercise. High Skyline says Adidas has from the Swedish fashion company Hennes & amp; recruitment MauritzAB and the Spanish Zara and other retailers. Adidas also by region will be more "personalized build" Chinese mainland stores offer those products for different climates and customers. For the same series of new rivals, Adidas NEO is also accelerating the development of its product line. This series of casual clothes aimed at young city often high Skyline said, and compared to any other brand, adidas casual sportswear to build its speed faster. Adi tighten inventory management In addition, adidas is tightening inve jordan shoes online sale ntory management. Skyline High, said the whole Chinese market, Adidas is analyzing sales data its franchise partners and overseeing order situation, which can be done in less than 90 days to make the product off the shelf. about 7,000 home stores in the Chinese market, only 10% of Adidas all. High Skyline said, in order to convince the franchises to new variation, Adidas will be the first to make a change in the Direct stores. The company is Wuhan pilot plan. In Wuhan, five years ago, it looks exactly the same five Adidas store, has now been transformed into stores for different groups of people, whose objects include basketball players and those just looking for a fashionable hoodie customers. The company spokesman said sales at stores last year, an increase of these 80% (over the previous year). (Chinese shoes Network - the most authoritative and most professional Footwear News) Air Jordan III was first released in 1988, when Michael Jordan has become a superstar, and his signature shoes series has become the benchmark in the shoes industry in 80s. But the Air Jordan series of third pairs of sneakers, the Air Jordan III, has become a turning point for Jordan sneakers from a pair of simple sneakers to a culture. Nike, meanwhile, was transformed from a purely sporting goods producer into a symbol of global culture. What on earth happened? Certainly, the design and performance of this thing with the shoes are inseparable, but also an opportune. Fenom the latest information, whenseveral occasions to cooperate with Beijing NIKE footwear designer Wang Zhijun (Zhijun Wang), has to shift attention to the top of NEW BALANCE classic shoes CM1600, and could be seen in many cities and lovable appearance "dove" as the theme jordans on sale online for its "Animal Pack" shoes kicks. as "Animal Pack" in the first wave of works, this NB1600 "Pigeon" custom models will follow the usual suede uppers combined with breathable mesh material, as the details of the design, in addition to the tongue pyrography the "pigeon "Word and Feige pattern, orange details, and the heel of the" PIGEON "," ZJ DESIGN Logo "than white Velcro, designer also uses dark gray, light gray, white, and orange and so are several" original Dove "common body color leather cut into various parts of the pigeons, and in a transparent fishing line to make hand-stitched, and then leveraging Velcro, so that the wings of a dove clinging to heel, highlighting the theme of the work is secondary. & nbsp;recently, Losangeles Street store Blends and Vans Vault specially hand in hand, in order to celebrate the annual Born Free auto show. The selection of Vans Old Skool based on the classic shoes, shoes with black canvas fabric and suede material combined with the shoe side of red white and blue striped Logo jazz as the ornament, insole printed with black and white plaid Vans logo, and the three party joint Logo show by the identity, finally with the classic vulcanized end of presentation. It is reported, this couplet takes shoe money to will be in June 25th Born Free show is released formally, subsequently begin to visit Blends shop and online shop on June 27th, the friend that is interested must not miss. is based on the 90s Nike classic shoes Huarache series, and NikeLab today officially unveiled a brand new, improved Lunar Huarache Light shoe. As mentioned above, this pair of new shoes to mark the Huarache Light of the upper design is modeled with a new and improved Lunarlon running shoes bottom with a mo cheap air jordans re comfortable wearing experience, at the same time the Lunar Huarache Light will be on sale at the same time the black / white two ultra simple color, interested friends from March 12th in the NikeLab store to buy.2015 of all love Jordan Brand friends is undoubtedly full of expectations, ushered in the 30th anniversary anniversary of Air Jordan series will be produced many highly collectible and styles, in addition Michael Jordan heavy news in October this year to China again more of us have extraordinary significance. as early as 11 years ago, the basketball gods Michael Jordan to HUAWEI, we leave an indelible memory, with the Chinese market for Jordan Brand has become increasingly important, Joe master is also actively looking for opportunities to visit again. With the 2015 NBA China match, Michael Jordan himself will come together with the Hornets Chinese, when it is expected to master Joe will also hold a series of activities in Shanghai and Shenzhen, released the blockbuster news for the whole China basketball shoes, friends crazy. we love Jordan, not just his extraordinary skills. For friends who love Sneaker culture, the Air Jordan series also has unparalleled status. Since 1985 30 years of ups and downs, Air Jordan each classic represents the most significant period of time traces, Bleacher Report recently created a series of Air Jordan 1 ~ XX9 complete shoes to review this animation a concise and clear way of historical review, and show every pair of shoes iconic elements and historical significance, just 3 minutes with you all. While enjoying this animated review, you can expect Michael Jordan's October visit again. It appears that Jordan Brand has teamed up with Public School once again and this ti Cheap jordans online air jordan 11 blackout for sale me they use the Air Jordan 12 as the silhouette. Advertisment The last design were two Air Jordan 10 versions, and now they take their talents to design this premium Air Jordan 12. The shoe is fully built with a premium suede upper that is full covered in all-Dark Grey and Black. Other details include the PSNY logo on the tongue and sock liner, finished with Public School wording on the insole. Air Jordan 12 PSNY Release Date Check out the detailed images below and look for the Public School Air Jordan 12 ??PSNY?? to release on December 12th, 2015 at select Jordan Brand retail stores, including Nike.com at 3PM EST. The retail price tag will be set at $300 USD. Air Jordan 12 ??PSNY?? Dark Grey/Dark Grey-Black 130690-003 December 12, 2015 $300 RELATED: Air Jordan Release Dates UPDATE: The Air Jordan 12 ??PSNY?? will once again release tonight exclusively on publicschoolny.com at 8PM EST via J23App. ?C Anyone get lucky? UPDATE: Public School will be re-releasing their Air Jordan 12 ??PSNY?? tonight at 8PM EST exclusively on publicschoolnyc.com. UPDATE: The Air Jordan 12 ??PSNY?? will be debuting tomorrow, December 12th and they??ll be housed in a familiar slide-out box that is used on the brands iconic Air Jordan 11 silhouette. Check out a few detailed images below via JD and let us know how many of you will be copping these this weekend in the comments section? UDPATE: The Air Jordan 12 ??PSNY?? will be available on December 12th on Nike.com at 3PM ET and 12PM PST. Retail is set at $300 USD. @Xx_Jonathan The Air Jordan 12 Public School launches 12.12 at 3pm ET for $300. Please stay tuned for the latest. Nike.com (@nikestore) December 8, 2015 UPDATE: Nike has released official images of the highly anticipated Air Jor jordan 3 katrina 2018 dan 12 ??PSNY?? that will be releasing on December 12th. UPDATE: Jordan Brand has announced the official release date for the Air Jordan 12 ??PSNY?? that will debut on December 12th, 2015. UPDATE: The Air Jordan 12 ??PSNY?? now has a release date set for December 12th, 2015 via @_PO2345 with a look at the tag label. UPDATE: While we still wait for a release date, here are a few on-feet images of the Air Jordan 12 ??PSNY?? via @copkickz. UPDATE: Here are the latest detailed images of the Air Jordan 12 ??PSNY?? collaboration that is still without any release details at the moment. Stay tuned for more updates. UPDATE: Following a few set of preview images, we finally have a detailed look via @us11hustla at the Public School x Air Jordan 12 Retro that is fully dressed in a Dark Grey/Black color scheme with PSNY branding throughout and Public School wording on the insole. Still no release date, but stay tuned for more updates.Air Jordan 11 classic needless to say, the upcoming release of Jordan Future based on the classic and the integration of futuristic elements, to create such an amazing and worth savor shoes. ,& nbsp; & nbsp; & nbsp; Pick branding of the road has been focusing on the "unique event" concerns. 2008 Olympic Games, all the sports brands have chosen the Delegation of the European giants and China's main gold star team sponsor, choose a unique Olympic sponsorship Iraqi teams such "dark horse." At the same time to show the world China's Olympic Humanistic Olympics, and to explain the humanistic philosophy through a unique event, and then establish a brand prestige Xu Zhihua finally ended almost in a "collapse" of the state. November, Peak Group and the NBA formed a long-term partner. "We have finally become a regular!" About more than a year of "tough" negotiations, Peak Group, the second-generation successor, only 30 years old Xu Zhihua rather mixed feelings. brought to Iraq and other "dark horse" "international brand strategy is a way to go Olympic." Xu Zhihua expressed in the "First Financial Daily" interview. While the sport itself, the 2008 Olympic Games brand competition line between expansion was the most intense sponsors, but Olympic and other local businesses or found their convergence point. Public sports brand have chosen the European powerhouse delegation and China's leading gold star team sponsor, choose a unique Olympic sponsorship Iraqi teams such "dark horse." In this year's Asian Cup, the Iraqi football team for Asian even the world a shock. "If the 2008 Olympic Games, the Iraqi football team can achieve good results, I will go there." Olympic Group Chairman Xu Jingnan representation. In fact, no matter what the Iraqi delegation to obtain results, they will appear each time attracted international media attention in the 2008 Olympics, and this is the fancy Olympic branding opportunities. "undeniable to say that I also have ulterior motives," Zhi-Hua Xu said with a smile, "For a business, how to establish a brand prestige, the development of enterprises is essential. Iraq's Olympic sponsorship team, we consider in addition to fulfilling the Olympic family to show the world China's Olympic Idea, the last point is that, to explain humanistic philosophy through a unique event, and then establish a brand prestige. " In fact, Olympic brand building of the road has been focusing on the "unique event" Attention: Beginning in 2004, the Olympic providing sports equipment to Uzbekistan, the Greek national basketball team player; 2005 has sponsored the European Basketball All-Star Game and "Stan Yanukovych Stankovic Continental Champions Cup "; at the same time with the Australian national team to establish a cooperative relationship. In December 2005, costing $ 4,000,000 and Olympic Yao Ming played for the Houston Rockets signed two years, the NBA became the first to break into the Chinese sports brand. Pick Houston home since then appear in the English billboards. expand operations around the NBA "But this play is not the guerrillas." Xu Zhihua told reporters. Let him have such thoughts occur also in cooperation with the Rockets in the NBA thing. "We encountered a lot of problems, as the level of our sponsors, because the problem of intellectual property rights, many of the rights that we are not used, we almost interrupted cooperation, was to accompany a million dollar, the event was able to quell. "Zhi-Hua Xu told reporters," We have to become a regular army. " The first step is to become a regular army and the NBA formal cooperation, in partnership with the NBA. Two premise of this strategy is at this time not only the Olympic Pick grouped at home and abroad more than 50 sales agents in the country among major cities with more than 3,000 stores, has established a sophisticated combination of the brand marketing operating system, export business throughout Europe, America, Asia, Africa, Australia and five continents. Second, there is one "rocket iron triangle" Shane Battier in 2007 after becoming Olympic spokesperson, equipment sales Peak Group has also improved a lot. The cooperation of a year-long negotiations with the NBA, "NBA for a partner of the program is very complicated, and I saw them seven or eight vice president, so that they each understand our pursuit and dream. We got this trust. "Xu Zhihua told reporters. Ultimately, Peak became an official partner of 2008 NBA basketball caravan. As the NBA's top touring interactive fan activity, which visited 24 cities last year, crossed the 25,000 miles, so that 3.8 million NBA fans personally feel the passion and fanaticism. As spokesperson of NBA Pick Rockets forward Shane? Battier will appear in their television and print ads, Battier will wear Olympic sports shoes in the game. During the NBA games, Olympic also will promote its Olympic products in CCTV and 22 local television stations, will also carry out propaganda in the NBA official website NBA.com/China in China. more important point yes, Pick the cooperation with the NBA are doing to prepare for the expansion of capital markets, although it Zhi-Hua Xu Peak Group will be listed in Hong Kong, not to disclose information, but Xu Zhihua In the interview with this reporter, he said: "We have the idea of ??listing." legendary blue tone air jordan 11 & quot; legend Blue" soon will on December 20, officially on sale, shoes has been a hot topic in the recent session of the sneaker, and overwhelmed by the sale is in the form of full size debut, believe to be able to let more like friends to achieve the aspirations of. Bring the shoes of the "family portrait" for your reference. number: 378037-117release date: December 20th hair price: 1599 yuan more the latest shoes running shoes, NBA anecdotes and sports knowledge, please pay attention to the most Niubi sports equipment community [when off], microblogging search "when", micro channel search dunkhome and extra welfare wayward send. source: sneakerbardetroit